Direct-selling

DXN: DXN is a multinational direct selling company that has modernized the concept of health in millions throughout the world. DXN was founded by Dato’ Dr Lim Siow in 1993 in Malaysia. DXN has come up with a variety of health products, beverages and personal care products. Most of the DXN products have been made of Ganoderma Mushroom in their own farms and various factories located in Malaysia, India and Indonesia.

When any product is available in the country through various channels like country distributors, area distributors, wholesalers, stockist, or retailers and finally to the consumers, the process is conventional marketing.